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লেখক	ফিলিপ কটলার
প্রকাশক	পিয়ারসন (ভারত)
আইএসবিএন (ISBN)	9788131765760
ভাষা	English
পৃষ্ঠার সংখ্যা	২০০
সংস্কার	1st Edition, 2011
দেশ	India

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