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লেখক	ফিলিপ কটলার
প্রকাশক	পিয়ারসন এডুকেশন
আইএসবিএন (ISBN)	9789332558472
ভাষা	English
পৃষ্ঠার সংখ্যা	৭৫৬
সংস্কার	15th Edition, 2015
দেশ	India

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